The Keel is a one-of-a-kind rental experience for Liverpool that meets the emerging needs of tenants by offering new-build rental apartments with a single professional landlord. Moorfield saw the potential to achieve sustainable returns by attracting long-term customers and keeping them happy. Touchstone manages the property and delivers this promise. Our three onsite managers handle both lettings and property management: an innovative ‘wraparound’ role that provides a familiar face for customers from day one. Touchstone also shared practical management expertise during the early development stage in order to build the foundations for a high quality rental experience. The Keel has drawn a fantastic response, attracting a mix of young professionals, students and retirees with a range of incomes, with all lettings targets being met to date.
"Our primary objective was to create a luxury lifestyle rental product which continues to deliver through its services and management. Touchstone have been instrumental in securing that."
“Touchstone’s core expertise in predicting operating costs and planning, marketing and managing homes has played a vital role in the success of this multi-party arrangement.”
Paul Beardmore, Manchester City Council